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The Avoidant Appeal: The Raw Psychology Behind Our Obsession with Emotionally Distant Men on TV
From prime-time dramas to viral streaming series, pop culture is completely saturated with a very specific archetype of the male love interest. He is brooding, intensely repressed, and severely detached. Screenwriters consistently frame these characters as deep, mysterious, or the ultimate bad boy worth waiting for. We watch them push away incredible partners, mask their vulnerability, and shy away from genuine closeness, yet millions of viewers find themselves fiercely rooti

Gemma
3 days ago5 min read


Why Booking a Trip is the Ultimate Post-Breakup Medicine
When a relationship ends, our immediate instinct is often to surround ourselves with comfort at home. But one of the most powerful, transformative choices you can make is to pack a bag and go away.
Whether it's a backpacking journey across the world or just a simple weekend escape for a few days, traveling after a breakup puts things into sharp perspective. It grants you the literal and emotional space you need to evaluate your life, step outside your comfort zone, and remem

Gemma
Jul 33 min read


Why Successful Women Date Bad Boys: My Expert Commentary for The Sun Newspaper
I was recently asked by The Sun newspaper to share my professional insights on a relationship trend that puzzles so many: Why do highly successful, intelligent women consistently fall for bad boys?
When a woman has her career, finances, and life completely locked down, you would think she’d look for stability in her love life. But often, the exact opposite happens.
If you missed the article in the press, here is my full expert breakdown of the psychology...

Gemma
Jun 183 min read
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